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浙江广播电视大学 2006 年 1 月期末考试 商务交际英语( ) 商务交际英语(
  2)试题
I. MULTIPLE CHOICE (10小题,每小题1分,共10分) Choose the letter indicating the best choice to complete each sentence or answer each question:
  1. Which of the following is NOT about the guidelines for writing effective instructions? a. Number each step and start it with a noun. b. Put the steps in sequential order. c. Describe each step separately so readers will not overlook a step. d. If a step should be carried out only under certain conditions, describe the conditions first.
  2. Why a clear and limiting is title an important part of a set of instructions or manual? a. Because it tells readers what steps they should follow. b. Because it tells readers what steps they should not follow. c. Because it tells readers what the instruction or manual does and does not cover. d. Because it tells readers whether the instruction or manual is effective or not.
  3. If you want to organize cumbersome detail into an easy-to-follow format, which of the following graphic type can you use? a. Organization chart b. drawing c. photograph d. table
  4. Which of the following is NOT a characteristic of a multimedia presentation? a. animation b. sound c. projection of three-dimensional objects d. video clips with sound
  5. Which of the following should be regarded as quality customer service? a. Be accessible. b. Give knowledgeable responses. c. Maintain continuous contact. d. All of the above
  6. Which of the following is TRUE?
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a. b. c. d.
A service provider who lies is breaking the law. A service provider who lies is behaving unethically. A service provider who makes a mistake is breaking the law. A service provider who makes a mistake is behaving unethically.

  7. Which of the following is NOT considered nonverbal symbols that are used in the environment? a. Friendliness of the people in that environment. b. Physical appearance of furnishings and decor. c. Arrangement of tables, chairs, and so forth. d. Use of color.
  8. Why feedback is critical to a speaker? a. Because it is the only way that a speaker will know whether he or she is correct in his pronunciation. b. Because it is the only way that a speaker will know whether his or her message has been understood. c. Because it is the only way that a speaker will know what response he or she will make. d. All of the above
  9. What is the function of the meetings in which oral reports are presented to clarify previously distributed written information? a. To develop new ideas. b. To inform. c. To delegate work. d. To persuade others.
  10. If a job applicant has considerable job-related work experience, when preparing a resume, he should organize the work experience section by . a. job title b. functional order c. by date d. employer
II. TRUE / FALSE (10小题,每小题1分,共10分) Write a T in the space provided if the statement is true. Write an F in the space if the statement is false. Your judgment should be based on your understanding of the course book.
  11. People read a process description to learn how to perform a task.
  12. If you ask for a response to your request, most receivers will consider you pushy or aggressive.
  13. It's okay to talk to a coworker at lunch about a customer's financial
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situation if you don't name the customer.
  14. All verbal symbols are accompanied by nonverbal symbols.
  15. A person who feels that he or she knows everything has a very good level of self-confidence.
  16. Feedback is important because it tells the speaker that you are listening to his or her message.
  17. Effective meetings generally have only one objective.
  18. The first step in any job search is to find the jobs available.
  19. A resume is just a summary of a student's academic qualifications for employment.
  20. Before interviewing for a job, prepare yourself for probable questions.
III. CASE ANALYSIS(10 分) Rewrite the following short paragraph by identifying all errors and correcting them:
  21. What if you became vary sick at work? Your healtheven you lifemight depend on immediate help being nearby. For this reason, the company is offering training in CPR, or cardiopulmonary resuscitation, to all employees who work here. The coarse will be held on two Tuesday evening from 6:30 to 9:30 am. There is no change. Many people have expressed an interest in the class, so sign up in the Human Resources office before the course get filled. If you take the time to learn CPR, you may save someone's life at work or at home! IV. READING COMPREHENSION (10 小题,每小题 2 分,共 20 分) Read the following two passages and answer the questions. Passage One: Gestures are the "silent language" of every culture. We point fingers or move another part of the body to show what we want to say. It is important to know the body language of every country or we may be misunderstood. In the United States, people greet each other with a handshake in formal introduction. The handshake must be firm. If the handshake is weak, it is a sign of weakness or unfriendliness. Friends may place a hand on the other's arm or shoulder. Some people, usually women, greet with a hug. Space is important to Americans. When two people talk to each other, they usually stand two and half feet away and at an angle, so they are not facing each other directly. Americans get uncomfortable when a person stands too close. They will move back to have their space. If Americans touch another person by accident, they say, "Pardon me." or "Excuse me." Americans like to look the other person in the eyes when they are talking. If you don't do so, it means you are bored, hiding something, or are not interested. But when you stare at someone, it is impolite.
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Learning a culture's body language is sometimes very difficult. If you don't know what to do, the safest thing to do is to smile.
  22. From the first paragraph we can know that. A. gestures don't mean anything in a talk B. gestures can help us to express our meaning C. we can learn a language well without its body language
  23. If you stay in the United States, you should . A. shake your friends' hands all the time B. greet your friends in a polite way C. greet a girl friend by putting hands on her shoulders
  24. In the United States, people often . A. show their friendship by touching each other B. say "pardon me" to each other in a talk C. get nervous when you stand too close to them
  25. When you are talking with American people, you should. A. hide something in order not to show your tiredness B. look at him in the eyes C. stare at him and give him a response
  26. Which of the following is the best title for the passage? A. How to Shake Hands with Americans B. The Importance of a Smile in Communication C. How to Deal with Americans Nonverbally
Passage Two: Tired of your job and looking for a new one? Or maybe you recently graduated from college and are looking for your first employment. The key to getting the job you want is your resume? Here's how to write a winning one:
  1. Keep your resume to only one page, two at most. Don't list everything you've ever done in your whole life. List only what is important and relates to the job you're applying for.
  2. Your resume should include: * Your name, address and phone number at the top of the page. * Your educational background, beginning with your most recent school. Include the school's name, location, the dates you attended and the degree or certificate you received. List high school only if you didn't go to college. * Your work experience. Again, begin with the most recent. Include the name and location of each employer, as well as your job title and dates of employment.
  3. Briefly describe your responsibilities at each job. Use short, active sentences. For example, "Supervised 12 sales clerks." Be specific. Don't just write, "Increased overseas sales." Instead, say, "Increased overseas sales by 20 percent." Also include any honors or awards you received.
  4. Make your resume easy to read. Put headings in bold. Also highlight in bold any
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special skills you have, or list them with bullets. Leave plenty of space between lines, too.
  5. Use a laser printer to print your resume? If an employer can't read it easily, he won't read it at all. Print your resume on good quality paper, too. Avoid brightly colored paper. The employer is more interested in your résumé's content than its color.
  6. Proofread your resume very carefully. Ask a friend to proofread it, too. No employer wants to hire someone who isn't careful to avoid mistakes. Happy job hunting!
  27. According to the passenger, It's suggested to make the resume A. as detailed as possible. B. as compact as possible. C. as you like, for that it doesn't matter elaborate or general.
  28. Which is the least important in a resume following? A. Your educational background B. Your name C. Your hobby
  29. Which is the best description in a resume? A. Increased overseas sales. B. Do well in overseas sales. C. Increased overseas sales by 20 percent.
  30. The sentence in bold means? A. do not use words difficult to understand B. use simple sentence C. make the employers easy to find your excellence.
  31.Whether educational background or work experience, you'd better begin with the most experience. A. earliest B. recent C. outstanding
V. TRANSLATION(3 段短文,每段 5 分,共 15 分) Translate the following passages into Chinese:
  32. Proposals are another type of persuasive writing. A proposal is a formal report that describes a problem and recommends a solution. The writer establishes a need and tries to convince the reader to meet that need by taking a specific action. Proposals may be internal, such as from an employee to a supervisor, or external, such as from a consulting firm to a company.
  33.
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You may want to give handouts to your audience members so that they have visual documentation of your presentation. When you give the audience your handout depends on how you'd like them to use it. At the beginning of your presentation, audience members can use the handout to follow your points and to add additional notes. During your presentation, the handout can emphasize or add detail to a particular point you are making. At the conclusion of your presentation, the handout can supply reference materials that your audience can use later.
  34. Use an agenda to determine and control the direction of the meeting. Problems arise when meeting participants stray from the topicwhen attention drifts to peripheral issues or personal stories. Remain polite and friendly, but keep the group on track. When participants ramble, summarize what you think they have said and ask a question to point them in a specific direction. VI. WRITING (35 分)
  35. Create a table that arranges into rows and columns the information in the paragraph below. Include a title for the table as well as labels at the top of each column. (5 分) The Advertising Department of Starcom Cell Phone Company submits the following information to top management about the advertising expenditure of the company in 2004: the company advertised in 4 different media in 20
  04. It spent 52 percent of the total advertising budget on television advertising. The second part of its advertising budget was spent on Newspapers advertisingabout 30%. It spent 15 percent of budget on posters and magazines. It spent the rest amount of money on Internet advertising, which took 3% percent.

  36. Write an instruction to indicate how to send an e-mail. (10 分) words for reference: button (键), click (点击), input (输入)

  37. In the January 18th issue of the China Daily, you saw an advertisement by a company recruiting a teller trainee (银行见习出纳员). Write a letter of application to the company, indicating your education background, your specialties, and so on. Include your reason for writing, the relevant information about yourself, how to contact you and the closing.(20 分)
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