Unit 1
Passage 1
The American economic system is organized around a basically private-enterprise, market-oriented economy in which consumers largely determine what shall be produced by spending their money in the marketplace for those goods and services that they want most. Private businessmen. striving to make profits, produce these goods and services in competition with other businessmen; and the profit motive, operating under competitive pressures, largely determines how these goods and services are produced. Thus, in the American economic system it is the demand of individual consumers, coupled with the desire of businessmen to maximize profits and the desire of individuals to maximize their incomes, that together determine what shall be produced and how resources are used to produce it. An important factor in a market-oriented economy is the mechanism by which consumer demands can be expressed and responded to by producers. In the American economy, this mechanism is provided by a price system, a process in which prices rise and fall in response to relative demands of consumers and supplies offered by sellerproducers. If the product is in short supply relative to the demand, the price will be bid up and some consumers will be eliminated from the market. If, on the other hand, producing more of a commodity results in reducing its cost, this will tend to increase the supply offered by seller-producers. which in turn will lower the price and permit more consumers to buy the product. Thus, price is the regulating mechanism in the American economic system. The important factor in a private-enterprise economy is that individuals are allowed to own productive resources (private property), and they are permitted to hire labor, gain control over natural resources, and produce goods and services for sale at a profit. In the American economy, the concept of private property embraces not only the ownership of productive resources but also certain rights, including the right to determine the price of a product or to make a free contract with another private individual.
从根本上说,美国经济体制是围绕私有企业、在以市场为导向的经济基础上建立起来的。在这种体制下需要 生产什么在很大程度上是消费者通过到市场花钱购买他们最需要的商品和服务来决定的。为了获取利润,私有企 业主在与他人竞争中生产这些产品,提供这些服务。在竞争的压力下追求利润的动机以及如何运作在很大程度上 决定生产商品和提供服务的方式。因此,在美国经济体制中,消费者个人的需求,加上商人获取最大利润的追求 及消费者想最大限度提高购买力的愿望三者共同决定应该生产什么和如何利用资源来生产这些产品。
市场型经济中的一个重要因素是反映消费者需求以及生产者对消费者需求作出反应的机制。在美国经济中, 这一机制是由价格体制体现的,价格随消费者的相对需求与生产者的供应情况而上下浮动。如果供不应求,价格 就上升,有些消费者就会被排挤出市场。另一方面,某种产品大量生产导致成本下降,产销者提供的产品就会增 加,这就会使价格下跌,那么,更多的消费者就购买该产品。因此,价格是美国经济体制中的调节机制。 私有企业经济的一个重要因素是允许个人拥有生产资料(私有财产) ,允许他们雇用劳动力,控制自然资源, 通过生产产品、提供服务来获取利润。在美国经济中,私有财产的概念不仅包括生产资料的所有权,也包括一定 的权利,比如,产品价格的决定权或与其他私有个体的自由签约权。
Passage 2 One hundred and thirteen million Americans have at least one bank-issued credit card. They their owners automatic credit in stores, restaurants, and hotels, at home, across the country, and even abroad, and they make many banking services available as well. More and more of these credit cards can be read automatically, making it possible to withdraw or deposit money in scattered locations, whether or not the local branch bank is open. For many of us the "cashless society" is not on the horizon ? it's already here. While computers offer these conveniences to consumers. they have many advantages for sellers too. Electronic cash registers can do much more than simply ring up sales. They can keep a wide range of records, including who sold what, when, and to whom. This information allows businessmen to keep track of their list of goods by showing which items are being sold and how fast they are moving. Decisions to reorder or return goods to suppliers can then be made. At the same time these computers record which hours are busiest and which employees are the most efficient, allowing personnel and staffing assignments to be made accordingly. And they also identify preferred customers for promotional campaigns. Computers are relied on by manufacturers for similar reasons. Computer-analyzed marketing reports can help to decide which products to emphasize now, which to develop for the future, and which to drop. Computers keep track of goods in stock, of raw materials on hand, and even of the production process itself. Numerous other commerical enterprises, from theaters to magazine publishers, from gas and electric utilities to milk processors, bring better and more efficient services to consumers through the use of computers. Passage 3 Exceptional children are different in some significant way from others of the same age. For these children to develop to their full adult potential. their education must be adapted to those differences.
Although we focus on the needs of exceptional children, we find ourselves describing their
environment as well. While the leading actor on the stage captures our attention, we are aware of the importance of the supporting players and the scenery of the play itself. Both the family and the society in which exceptional children live are often the key to their growth and development. And it is in the public schools that we find the full expression of society's understanding ? the knowledge, hopes, and fears that are passed on to the next generation.
Education in any society is a mirror of that society. In that mirror we can see the strengths, the weaknesses, the hopes, the prejudices, and the central values of the culture itself. The great interest in exceptional children shown in public education over the past three decades indicates the strong feeling in our society that all citizens, whatever their special conditions, deserve the opportunity to fully develop their capabilities.
"All men are created equal." We've heard it many times, but it still has important meaning for education in a democratic society. Although the phrase was used by this country's founders to denote equality before the law, it has also been interpreted to mean equality of opportunity. That concept implies educational opportunity for all children ? the right of each child to receive help in learning to the limits of his or her capacity, whether that capacity be small or great. Recent court decisions have confirmed the right of all children ? disabled or not ? to an appropriate education, and have ordered that public schools take the necessary steps to provide that education. In response, schools are modifying their programs, adapting instruction to children who are exceptional, to those who cannot profit substantially from regular programs. Passage 4
"I have great confidence that by the end of the decade we'll know in vast detail how cancer cells arise," says microbiologist Robert Weinberg, an expert on cancer. "But," he cautions, "some people have the idea that once one understands the causes, the cure will rapidly follow. Consider Pasteur, he discovered the causes of many kinds of infections, but it was fifty or sixty years before cures were available." This year, 50 percent of the 910,000 people who suffer from cancer will survive at least five years. In the year 2000, the National Cancer Institute estimates, that figure will be 75 percent. For some skin cancers, the five-year survival rate is as high as 90 percent. But other survival statistics are still discouraging ? 13 percent for lung cancer, and 2 percent for cancer of the pancreas. With as many as 120 varieties in existence, discovering how cancer works is not easy. The
researchers made great progress in the early 1970s, when they discovered that oncogenes, which are cancer-causing genes, are inactive in normal cells. Anything from cosmic rays to radiation to diet may activate a dormant oncogene, but how remains unknown. If several oncogenes are driven into action, the cell, unable to turn them off, becomes cancerous. The exact mechanisms involved are still mysterious, but the likelihood that many cancers are initiated at the level of genes suggests that we will never prevent all cancers. "Changes are a normal part of the evolutionary process," says oncologist William Hayward, Environmental factors can never be totally eliminated; as Hayward points out, "We can't prepare a medicine against cosmic rays." The prospects for cure, though still distant, are brighter. "First, we need to understand how the normal cell controls itself, Second, we have to determine whether there are a limited number of genes in cells which are al-ways responsible for at least part of the trouble. If we can understand how cancer works, we can counteract its action."
Passage 5 Discoveries in science and technology are thought by "untaught minds" to come in blinding flasher or as the result of dramatic accidents. Sir Alexander Fleming did not, as legend would have it, look at the mold on a piece of cheese and get the idea for penicillin there and then. He experimented with antibacterial substances for nine years before he made his discovery. Inventions and innovations almost always come out of laborious trial and error. Innovation is like soccer; even the best players miss the goal and have their shots blocked much more frequently than they score. They point is that the players who score most are the ones who take the most shots at the goal?and so it goes with innovation in any field of activity. The prime difference between innovators and others is one of approach. Everybody gets ideas, but innovators work consciously on theirs, and they follow them through until they prove practicable or otherwise. What ordinary people see as fanciful abstractions, professional innovators see as solid possibilities. "Creative thinking may mean simply the realization that there's no particular virtue in doing things the way they have always been done," wrote Rudolph Flesch, a language authority. This accounts for our reaction so seemingly simple innovations like plastic garbage bags and suitcases on wheels that make life more convenient: "How come nobody thought of that before?" The creative approach begins with the proposition that nothing is as it appears. Innovators will not accept that there is only one way to do anything. Faced with getting from A to B, the average person will automatically set out on the best-known and apparently simplest route. The innovator will search for alternate courses, which may prove easier in the long run and are bound to be more interesting and
challenging even if they lead to dead ends. Highly creative individuals really do march to a different drummer.
Unit 2
Passage 1 Money spent on advertising is money spent as well as any I know of. It serves directly to assist a rapid distribution of goods at reasonable price, thereby establishing a firm home market and so making it possible to provide for export at competitive prices. By drawing attention to new ideas it helps enormously to raise standards of living. By helping to increase demand it ensures an increased need for labour, and is therefore an effective way to fight unemployment. It lowers the costs of many services: without advertisements your daily newspaper would cost four times as much, the price of your television licence would need to be doubled, and travel by bus or tube would cost 20 per cent more.
And perhaps most important of all, advertising provides a guarantee of reasonable value in the products and services you buy. Apart from the fact that twenty-seven acts of Parliament govern the terms of advertising, no regular advertiser dare promote a product that fails to live up to the promise of his advertisements. He might fool some people for a little while through misleading advertising. He will not do so for long, for mercifully the public has the good sense not to buy the inferior article more than once. If you see an article consistently advertised, it is the surest proof I know that the article does what is claimed for it, and that it represents good value.
Advertising does more for the material benefit of the community than any other force I can think of. There is one more point I feel I ought to touch on. Recently I heard a wellknown television personality declare that he was against advertising because it persuades rather than informs. He was drawing excessively fine distinctions. Of course advertising seeks to persuade.
If its message were confined merely to information-and that in itself would be difficult if not impossible to achieve, for even a detail such as the choic



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