英语应用文写作教学课件(示范) 英语应用文写作教学课件(示范)
课程编号: 课程编号:12x5003 教学课件:Week 11 教学课件
Review Type 1 Type 2 Type 3 Memos, Agenda & Minutes of a Meeting Telegrams, Telexes
Review: Form
Announcements:
  1) in the form of a letter: directed outward to announce changes in the address/ phone number, or in executive personnel, to announce the establishment of new branches, the change in product prices, etc.
  2) in the form of a notice: directed inward to cover a wider range of topics.
  3) in the form of a broadcast: delivered on emergent occasions. Announcement Body Name of the Unit [1] Weekday, Date
Attention: Another place for “Name of the Unit” is above the body. Notice/Note Lost Body?? Contact Signature Date [1]
Attention: Another place for “Date” is above the body.
Review: Content
Specify “who, what, why, when, where and how” to inspire the expected response.
Rule of Relevancy Review: Language Be concise and precise. Attention to the integration of formality and emotion of language. Study the following instances and consider the use of pronouns and impersonal structures. 1a We are pleased to inform you that on account of rapid increase in the volume of our trade with New York, we have decided to open a new branch at 314 Broadway with Mr. Li Xiao-gang in charge. 1b It is a great pleasure to inform you that approved by the Board of Directors the Personnel Department has decided to appoint you the secretary of General Manager. 2a We are so sorry to inform you that due to the present economic depression, the board of directors has decided to dismiss some employees from their posts, and you are one among them. 2b We regret to inform you that we have received no reply to our letter in which we asked for settlement of our account sent to you on June
  20. 3a We inform you that the business hitherto carried on in the name if J. B. & Co. will be continued under the style of Jack Black & Company, Limited. 3b This is to announce the establishment of Hunan Trading Company in this city for the purpose of carrying on import and export business as well as other activities in connection with foreign trade. 3c It is hereby proclaimed that the Board of Directors has decided to appoint Ms Liu Ling secretary of the management. Activity 1 Directions: Read the criteria of “good announcement” listed below. Then form pairs and examine your partner’s announcements. Point out the problems, if any, to him/her. A good announcement should specify all the relevant details concerning who, what, why, when, where and how; be clear and precise in language; be complete yet concise in content; provide explanation for unusual or unexpected happenings. Activity 2 Directions: Please fill in the blanks with appropriate words. Tom, As you , we are planning to a new branch in Guangzhou. We need an experienced executive to set up the operation and after serious consideration, the board 0f agreed that you are the ideal person this challenging . We hope you would accept this . If you are to accept, please come to my office on Friday 3:00 pm and I would to discuss further with you. Very yours, Mary Green
Attention: This is less formal. Activity 3 Directions: Please translate the following announcement into English.
致: 全体推销员 主题: 年终销售会议 发自: 秘书林洁 2003 年度最后一次销售会议将于 12 月 28 日星期五上午 10 点至下午 5 点在总公司举行。 将供应午餐。 议程将于 11 月底寄出。如果你有任何议题需要提出,请于 11 月 26 日前寄给我。 如果你无法出席,请于 12 月 1 日前打电话至 86883
  99。 非常感谢。
Reference:
To: All salesmen Subject: The Year-end Sales Meeting From: Lin Jie, Secretary The concluding sales meeting for 2003 will be held on Friday, December 28th from 10:00 am until 5:00 pm at the Head Office. Lunch will be provided. The agenda will be mailed by the end of November. If you have any items to be included, please forward them to me by November 28th. If you are unable to attend, please call 8688399 not later than December 1st. Thank you very much.
Type 2 Memos, Agenda & Minutes of a Meeting
A memorandum is an informal document usually short and on a single subject calling attention to or reminding the recipient of something important. It serves as an exchanging of information between departments within a business or official agency or between agencies for the following purposes:
  1) To give information;
  2) To request information;
  3) To request action;
  4) To put forward suggestions The format of a memorandum is diagramed as follows:
Date [1]: To: From: Subject [2]:
Body
To: From: Subject: Date:
Body
FROM: TO: DATE: SUBJECT:
Body
Attention:
  1. The element “Date” may appear in different places.
  2. Sometimes “Subject” is replaced by “Reference”. When it appears in the form of a letter, a memo usually includes Heading (Addresser’s Name, Address, Phone No., Telegram No., Telex No., etc.). If this is already inscribed on the top of the stationary, it begins with Date, Addressee’s Name, Title, Address Subject [1] Salutation Body Complimentary Close Signature Attention: Subject should be centered when it appears below the salutation.
Dear Sir,
Subject: Complimentary Close Signature Sometimes a memo may include information about distribution list, copy notation (C. C.) or even enclosure. The format then is like this:
Body
(Signature: Initials of the sender) (Distribution list: insiders) (C.C.: outsiders) (Enclosure) Or
Date: From: To: Ref: (Initials of the person in charge)
Distribution list
C. C. Subject: Body (Typist’s initials) (Enclosure)
Activity 1 Directions: read the sample and generalize the features.
Sample
V ?I ?P VIDEO INSTRUCTIONAL PRODUCTS To: Mear Evans, Sales Department Manager From: Sara Davidson S. D. (signed) Subject: New Product Proposal Date: November 8, 19? CONFIDENTIAL The New Products Committee hopes to present a proposed new product to the VIP Board of Directors at their December meeting. The first draft of the proposal outlines the product concept, potential sales, and cost estimates for a new industrial training film. The new training film follows the design of earlier products used in industry on video cassette recorders. It will focus on the pest-control industry. Its primary purpose will be to train pest-control technicians to eradicate pests in residential and commercial properties while maintaining safety standards for both the PC technician and personnel working or living in the area. The product, an innovation in both pest control and in training, appears to have good market potential. The committee looks forward to presenting the proposal to you and your staff prior to the December Board meeting. We think you will have valuable contributions to make to the overall plan and can suggest methods by which the proposal can best be presented to the Board. By next Friday, please suggest a time most appropriate for our discussion.
Critical Review:
  1) Name of the company, addressee, addresser, subject and date
  2) The addressee’s title
  3) Subject
  4) Complete date
  5) “CONFIDENTIAL”
  6) Structure: Para. 1 Main idea - Para. 2 Details- Para. 3 Response expected
  7) Language: clear, concise, complete, correct, courteous
  8) Sentence structure
  9) Tone: Courteous & professional Features An acceptable memo(randum) should include Title line, specifying the receiver, the sender, the subject and the date; tell information related to the company, from sales to bowling team; place the major information in the first paragraph, then needed detail and if necessary required action or response from the audience; usually not be so formal; keep record or require action (that is, the receiver should keep a copy); follow the standardized format: single space, block format; double space between paragraphs, triple space before the body. Activity 2 Directions: Suppose you are the office director. Please write a memo to remind heads of departments of certain arrangements during Managing Director’s absence. Your memo should include the following points given in Chinese: 第一, 经理出发的时间; 第二, 副经理将负责日常事务,并主持下一次的例会; 第三, 本周的例会取消,通知下一次例会的时间。 Reference:
MEMO TO: Heads of Departments FROM: LI MING (Office Director) DATE: August 6, 2004 REF: 09/98 ARRANGEMENTS DURING MANAGING DIRECTOR’S ABSENCE The Managing Director Mr. Guo is leaving for France on 10 August on a business trip. The progress meeting this week (12 August) will be cancelled accordingly. Any important matters should be brought to his attention by 8 August. During the absence of the Managing Director, Mr. Guo, the Associate Manager will be in charge of routine business and will act as Chairman for the next progress meeting, which is to be held on regular time next week in the usual place?the Big Conference Room.
译文: 经理不在期间的事务安排 郭经理将于八月十日因公出差到法国。本周的例会(八月十二日)相应地取消。任何重 要的事务应该在八月八日交给他处理。 在郭经理出差期间,副经理将负责日常事务并主持下此的例会。下次例会将在老地 点――大会议室于惯常的时间举行。
Activity 3 Directions: The following is a memo concisely and politely written. Please fill in the blanks with the appropriate words or expressions. TO: FROM: SUB: DATE: Mr. R. James, T F Consultant J. Fish, Corporate Manager Financial Consultancy Contract 29 September, 2004
I if you send me a quotation for the above-mentioned contract. Details of the contract are . Since the work is due to start in December, I a reply at your earliest .
Reference: would be grateful, could, attached, would appreciate, convenience.
Activity 4 Directions: This is a letter from Bill Davies, the chief Executive of a manufacturing company, to Mr. Peter Finch, his Production Director. Please point out its problems and then write a memo based on the information given. Dear Peter, This is just a brief letter to remind you that I would like to hear what you think about the setup for proposed new machine shop. Our operations are going to be expanding in the next few years. Choosing the right machines for the new machine shop is not going to be easy. We require a new set of machines for the machine shop. There are a number of questions to be asked. Among them, the following: shall we buy, rent, or hire equipment? I think we also need a clear policy on maintenance. How much regular maintenance is required to prevent breakdown of machines? Which as you know can be a very costly business. It is not good enough to wait until a machine breaks down and then fix it. At the same time we must be careful not to employ too many maintenance men. I mean, the machinery may never break down, but that might be even more expensive in terms of labor costs and wages. And also, I would like your opinions on the speed of replacement. Could you please give me an estimate of how long some of the newest machines in the trade will probably last? Bill
Reference: Dear Mr. Finch, As you know, our operations will be expanded in the next few years. Now I would like to have your opinion on the proposed machine shop. First of all, shall we buy, rent, or hire equipment? Secondly, How much regular maintenance is required to prevent any costly breakdown of the machines? How many maintenance men should we employ? And how long some of the newest machines in the trade will probably last? I look forward to your reply . Sincerely yours Bill Davies
TO: SUB: FROM: DATE:
Peter Finch, Production Director Proposed Machine Shop Bill Davies, Chief Executive November 20, 2006
I would like to have your opinion on the following questions concerning the proposed machine shop:
  1. Shall we buy, rent, or hire equipment?
  2. How much regular maintenance is required to prevent any costly breakdown of the machines?
  3. How many maintenance men should we employ? Process How long some of the newest machines in the trade will probably last?
  4. Prewriting--Step 1 Specify your purposes. Consider why you have to write the memo. Which of the following is the reason? You require an action. Maybe you want to confirm the date of your holiday. You write to confirm an action. For example, a memo written on the 25th recording the submission of a report due the end of the month indicates you have done the job as required. You write to summarize the results of a committee meeting. You write to announce a department meeting. Step 2 Prepare the Title Line. Put down the title line first to dire
 

相关内容

英语应用文写作教学策略与写作技巧

   第四卷   第二期                  长春医学                4   2 Vo. No.    2006 年                Changchun Medical Journal                2006 英语应用文写作教学策略与写作技巧 尹慧玉 ( 长春医学高等专科学校外语教研部   吉林长春   130031) 摘    要 英语能力 、 、 四 六级考试中作文一直是学生们头痛的问题 ,就我校学生的当前状况 ,应当就学生的作文写作 ...

大学英语应用文写作教学课件

   英语应用文写作教学课件(示范) 英语应用文写作教学课件(示范) 课程编号: 课程编号:12x5003 教学课件:Week 11 教学课件 Review Type 1 Type 2 Type 3 Memos, Agenda & Minutes of a Meeting Telegrams, Telexes Review: Form Announcements: 1) in the form of a letter: directed outward to announce change ...

英语应用文写作教学策略(张玉霞)

   全国教师会员成果评选 会员编码:HB001000 英语应用文写作教学策略 湖北省潜江市总口高中 张玉霞 一、英语应用文写作的意义 随着我国改革开放的不断深入,政府机关、企事业单位和人民群众的 对外交流日益增多,国际国内活动、社会交流、日常生活、工作和学习等 方方面面对英语的需求越来越广泛。为了处理有关涉外事务,我们必须了 解和掌握英语应用文写作。再加上一年一度的高考,全国英语等级考试都 涉及英语应用文写作。所以使学生掌握和运用英语应用文写作有着极其重 要的意义。 二、英语应用文写作中常出现的 ...

英语应用文写作

   英语应用文写作 2007?2008学年第二学期 3?17周 主讲教师:汤 慧 参考教材:《大学英语应用文写作》 刘洪泉 汤 慧等编 上海外语教育出版社出版 一,课程简介及要求 简介: 大学英语后续教学 大学毕业生求学(国外) 大学毕业生求职 大学毕业后工作中日常应用 要求:每种文体均练习一次 二,教学提纲 第一讲英文日记 第二讲卡片英语 第三讲各种书信的写作方法 第四讲各种证书,证明材料的译写 第五讲英文自传与简历 第六讲求职,应征,申请信函 第七讲英文讲话稿 第八讲怎样拟写协议书 ...

英语应用文写作

   英语应用文写作 便条是一种简单的书信。虽然内容简单,但却有其独特的风格。 主要目的是为了尽快的吧最新的信息、通知、要求或者活动的时 间、地点转告给对方。常见的便条有收条、欠条、留言和请假条 等。 便条开篇须有称呼语,但称呼可以比较随便。 日期部分可写在便条的右上角。 日期的签署通常只需写星期 几或星期几的上午、 下午, 也可只写上午或下午和具体时间。 只写日期也可以。 便条结尾须署上留条人的姓名,位置在正文的右下角。 便条的形式和内容简洁,故可以用几句话概括。 文内语言尽量通俗口语化,简单扼 ...

英语应用文写作

   甘肃省静宁县第一中学 夏青锋 书信 通知 甘肃省静宁县第一中学 夏青锋 Letter (书信) 书信) 信 头 信内地址和姓名 称呼 事 由 正 附言、 附言、附件 文 结束语 签名 信封正面 邮票 发信人姓名 发信人地址 收信人姓名 收信人地址 信封背面 发信人姓名 发信人地址 一、书信常识 英文格式 1.信头 heading) 1.信头 (heading) 2.称呼 2.称呼 (salution) 3.正文 body) 正文( 3.正文(body) 4.结束语 4.结束语 (compli ...

英语应用文写作

   英语应用文写作之通知 通知 (Notice) 通知有两种,一种是书信方式,寄出或发送,通知有关人员;另一种是布告形 式,张贴通知。究竟采用哪种形式,视实际需要而定。如通知的对象为集中的较 大范围的人员,例如学生、教师、会员以及读者、观众等,宜采用布告的形式。 这里所讲的“通知”正是这一种。 这种通知一般在上方居中处写上“Notice” 或“NOTICE”一词作为标志, 正文 的下面靠右下角写出通知的单位名称或人名。但也可放在正文上面。有时出通知 的单位名称用在本文的开头,这样就不需要另外注明 ...

英语应用文写作

   邀请信 therefore, we’d like to invite you to come to our university to deliver us a lecture on English teaching so that we can learn more from you. Please let us know as soon as possible if you can come and tell us when you would be able to do so. We ...

英语应用文写作

   英语应用文写作 书信,祝贺信,感谢信, 书信,祝贺信,感谢信,邀请信 1.A Letter of Invitation Dear Dr. Brown: I am pleased to invite you to visit the Genetics Institute of Eastern University of Medical Sciences for one week in early October 2001. During your visit to our institute, ...

英语应用文写作

   一、咨询信 ★★★★★ 写作模式:写信目的+介绍背景+询问详情+表示谢意,期盼回复 Dear Sir or Madam, As a ……, I am writing to ask if ……. ……. I d appreciate it if you could ……/I will be looking forward to hearing from you soon.(两句皆可) Truly yours, Xiao xiang 二、 投诉信 ★★★★★ 写作模式:提出投诉+具体投诉内容+要 ...

热门内容

五年级英语期中试卷

   2008??2009 学年度第二学期五年级英语期中检测试卷( 2008??2009 学年度第二学期五年级英语期中检测试卷( 1 ) ?? 班级: 班级: 听力理解( 第一部分 听力理解(40 分) 听句子。 看一看图画是否与所听到的内容相 一. 听句子 。 看一看图画是否 与所听到的内容相 相符的写√ 不相符的写× 每句话读两遍。 符,相符的写√,不相符的写×。每句话读两遍。 (共 10 分,每小题 1 分) 姓名: 姓名: ( ) 5. 成绩: 成绩: A B C 听短文,根据听到的短文内 ...

山东大学博士英语

   专业 权威 轻松 快乐 2008 年山东大学考博英语题型 华慧教育平台 www.c2cedu.com 一,听力(1 分×15=15 分) 1-4 长对话,四个问题. (一般考试一开始都是一个问题的短对话,做的时候差点吐血) 5-7,8-10 两篇新闻,语速中等.一个是关于布什,一个是关于篮球明星.回忆 by controlpanel 11-15 一篇演讲回忆 by controlpanel 二,语法和词汇(0.5 分×30=15 分)回忆 by controlpanel 三,阅读(2 分×1 ...

大家论坛_新要求大学英语词汇星火式巧记速记精练4级

   2011 年大学英语四级精华资料大全,史上最全最有效~ [大家网原创]2010 年 12 月英语六级真题试卷 PDF 完整版下载(听力 MP3 及原文+答案解析) 大学英语四级考试 70 天备考方案-回帖报道送勋章 历年大学英语四级真题试卷 word+答案+听力原文+MP3(1989-2010.12)下载 2009-2010 年四级新书大家论坛首发-星火系列: 2010 版星火《新题型大学英语高频语法(4 级)》电子书下载 《星火英语新要求大学英语 4 级词汇周计划(2010 下)》PDF ...

剑桥商务英语》授课教案Unit 16

   大家学习网 Unit 16 (a) Delivery services I. Teaching Objectives: i. To enable Ss to discuss delivery services ii. To practice reading for specific information iii. To review prepositions of time II. Materials needed: Cassette-Pass Cambridge BEC Prelimin ...

周雷-新东方年考研英语阅读手记

       本文由amydoes贡献     doc文档可能在WAP端浏览体验不佳。建议您优先选择TXT,或下载源文件到本机 查看。     新东方 2005 年考研英语阅读手记 主讲: 主讲:周雷 考研阅读的基本情况:  一. 考研阅读的基本情况: 1. 重要性: “考研成败在于英语,英语成败在于阅 读”??阅读 40 分,应拿到 26 分以上 2. 题型:见九大题型解题思路详解 3.  文章特点:三个特色 ⑴在内容上 在内容上,分为三大类别: 在内容上 ① 科学即自 然科学:出题不多,主要涉 ...